Time to Close
How long from quote to signature?
The time between the first proposal and a signed deal — where pipeline hygiene, stakeholder mapping, and follow-up discipline show up in the number.
What to Aim For
A target to aim for
Below your own current median
Our suggested target, not a measured benchmark. Measure your own number first, then set yours.
Why It Matters
- Long cycles inflate CAC and wreck forecast accuracy
- Every extra week is another chance for budget to vanish
- Cycle time compounds: faster closes mean more at-bats per rep
How We Fix It
- Stage-gate criteria with exit conditions per stage
- Mutual action plans on every late-stage deal
- Automated follow-up sequences for stalled deals
- Real-time pipeline dashboards, not Friday spreadsheets
Next step · Automate it
Automate your time to close fix
Stalled-Deal Alerts
Pipeline that moves instead of rots
Follow-up & Recovery Sequences
Recovered revenue from buyers who already raised a hand
Live Funnel Dashboards
Problems visible the day they start